The EDGE Marketing Blog


With the ever-increasing array of Social Media channels, directory services and Google’s own Google My Business listings, does it still make sense to invest in a professional website for your business?

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Posted in: Business Marketing, Website Design & Development, Online Marketing
Posted: October 26, 2021

Running a business is hard. Marketing a business is even harder. Without someone who understands marketing and knows how to create an effective strategy on your team, marketing gets even more complicated. So, have you been thinking of levelling up your marketing and even building an internal marketing team? Find out how in our latest blog post, along with more information about our new Marketing Manager program.

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Posted in: General Information, Business Marketing, Online Marketing
Posted: October 19, 2021

Getting started with a solid marketing plan can be difficult and even overwhelming. There are thousands of resources out there with many different opinions and recommendations. But which one do you choose to follow? Your business is unique so you have to be sure that you are focusing on the right marketing approach instead of wasting your money on tactics and advertising that does not work. We have worked with hundreds of small businesses, and more often than not, marketing is the least understood component…

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Posted in: General Information, Business Marketing, News & Events, Online Marketing
Posted: April 27, 2021

With the amount of messages that the average person receives a day (roughly over 3,000 commercial messages each day) it can be difficult for our messages to make it through. We really only have a few seconds to pique consumers’ attention enough for our message to resonate and to stick with them. With so many messages coming through it is only natural for the brain to block most of them out to protect itself from an overload. In those few seconds you have to communicate simply and clearly what you do.

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Posted in: Business Marketing, Online Marketing
Posted: December 4, 2020