The EDGE Marketing Blog

How to Build a One-Page Marketing Report That Proves Your ROI

September 15, 2025 | By: Robert van Ginkel

Market reporting is much more than an afterthought. This article explains how to build a one-page marketing report that sets you up for success.

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Why Your Marketing Strategy Should Come Before Your Tactics

August 13, 2025

Marketing strategy is no longer just theory. This article explains how small businesses can build effective strategies that drive growth without wasting money on tactics. Learn where to start, which frameworks work, and how to create strategy that delivers results, from the team at EDGE Marketing & Design.

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How AI Is Changing Small Business (and How to Keep Up)

July 16, 2025

AI is no longer just for big companies. This article explains how small businesses can use AI to handle routine tasks, save time, and stay competitive—without feeling overwhelmed. Learn where to start, which tools matter, and how to make AI work for your business, from the team at EDGE Marketing & Design.

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Want to Manage Your Customers Better? Here’s What Actually Works

June 3, 2025

Many small businesses don’t lose leads from lack of interest, they lose them from lack of follow-up. This article outlines a simple 3-step customer management process built for real-world use. Learn how to capture leads, nurture them without pressure, and close with less friction. EDGE Marketing & Design shares a practical approach that works with or without a CRM, helping you stop dropping the ball and start converting more consistently.

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